(Miami, April 29, 2015 Negocios Magazine). Today, CNN en Español celebrates its Upfront 2015: 360 degree Experience in Miami accompanied by clients, press and VIP guests. The 360 degree experience event emphasizes the unique offerings the network will present with content in multiple platforms that will reach more than 41 million TV subscribers, more than 800 radio affiliates, on social media including a unique redesigned website www.cnnespañol.com making CNN en Español the premiere news and information destination for Spanish-speakers in the Americas.
Jeff Zucker, president of CNN Worldwide; Cynthia Hudson, senior vice president and general manager of CNN en Español and Hispanic strategy for CNN/U.S. and Tony Maddox, executive vice president and managing director of CNN International will lead the event at the Pérez Art Museum Miami where renowned CNN en Español anchors such as Patricia Janiot, Fernando del Rincón, Ismael Cala, Carmen Aristegui, Xavier Serbia, Juan Carlos Lopez, Mariela Encarnacion, Maria Alejandra Requena, Maria Regina Bustamante, Mercedes Soler, Jose Manuel Rodriguez, Samuel Burke, Guillermo Arduino, Carlos Alberto Montaner, Andrés Oppenheimer, Elizabeth Perez, among others will meet and greet clients, press and special guests.
“Across the portfolio of CNN Worldwide, CNN en Español plays a unique and important role,” said Zucker. “Our award winning journalists provide essential information across multiple platforms, and our audiences are highly engaged and rely on us for their news. I am so proud of what our Spanish network has accomplished, and am excited about what the future holds.”
Among the announcements, CNN en Español will present a redesigned website, www.cnnespanol.com, a unique way of consuming news, with focus on the latest, most relevant, and exclusive stories happening in the US, Latin America, and the world, with a video-centric, social-centric, and mobile-centric approach. Users will be able to engage with CNN en Español TV shows and talent like never before, interacting in real-time, sharing their voices, and participating in our coverage. www.cnnespañol.com will deliver exclusive, behind-the-scenes, viral videos, and content providing the user with the ultimate experience for mobile devices. In addition, CNN is extending an existing partnership with TuneIn to include CNN en Español, making the network’s content available within the US on tunein.com and on the free TuneIn Radio app, as well as making audio streaming available on CNNEspanol.com. Finally, the new site will also offer the most insightful analysis and commentary from the influential voices that shape the public opinion in our region.
Hudson said the network will become a 360 degree experience. “With this, CNN en Español elevates its offer allowing our audience to interact from all over the world which at the same time allows our clients to reach that same audience engaged with radio, TV, internet and social media. Our content reaches a passionate and highly educated audience and CNN en Español will continue to be a unique destination for news and excellence.”
Maddox added, “CNN’s team mission is to inform about current world events, a sometimes difficult, dangerous and overwhelming task. Our audience remembers important moments and remember seeing them on CNN and that is the reason and I’m proud to say that CNN en Español understands our great responsibility and delivers the best in journalism day by day.”
Source: CNN en Español
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